A science-based nutrition guidance system used by retailers, schools, and institutions. Designed to support informed food choices at scale.
Grocery Retailers
Educational Institutions
Health Systems
Public or Nonprofit Programs
Why Guiding Stars
Evidence-based guidance that helps organizations support better food choices.
No Single Food Defines a Diet
It’s your overall eating pattern over time that matters most for health
Clear Signals for Shoppers and Communities
It’s your overall eating pattern over time that matters most for health
Proven at Scale, Over Time
It’s your overall eating pattern over time that matters most for health
How Guiding Stars Works for Clients
A straightforward implementation process designed to minimize complexity.
Foods Are Evaluated Using Transparent Criteria
Our algorithm assesses products based on established nutritional guidelines, considering factors like vitamins, minerals, fiber, saturated fat, sodium, and added sugars.
Foods Are Evaluated Using Transparent Criteria
Our algorithm assesses products based on established nutritional guidelines, considering factors like vitamins, minerals, fiber, saturated fat, sodium, and added sugars.
Foods Are Evaluated Using Transparent Criteria
Our algorithm assesses products based on established nutritional guidelines, considering factors like vitamins, minerals, fiber, saturated fat, sodium, and added sugars.
Used by Organizations Nationwide
Real outcomes from diverse organizations implementing Guiding Stars.
Everything you need to successfully implement and maintain Guiding Stars.
Research & Credibility
Guiding Stars is overseen by independent nutrition experts and grounded in established science.
Independent Advisory Panel
Independent Advisory Panel
Independent Advisory Panel
Talk With Our Team
Guiding Stars is designed for organizations evaluating nutrition guidance solutions. Complete this form and a member of our team will reach out within 2 business days.